Branding 101 Workshop

Avail the early-bird rate until May 27, 2023 and pay only P2,499 for the in-person workshop.

0 Days

9 Hours

59 Minutes

59 Seconds

Dear Creative,

Do you feel your voice is drowned out in a sea of social media influencers? Do you need help with recognition even if you have the expertise and experience in your field?

You are not alone. You might have considered creating a marketing plan and content to solve the problem. But this work is pointless if:
❌ You’re not resonating with your target audience.
❌ Your message feels inauthentic.

Go back to the drawing board and review your personal brand.

Why? Do you believe that your main service in freelancing is not your skills or talents?

Clients will hire YOU as a service provider and keep working with you not only because of what you do but who you are.

Imagine being able to communicate the value of your services confidently because you know what makes you unique.

Imagine finding the right group of people to help you and clients whose values are the same as yours. Then, you no longer worry about being turned down.

Imagine how for the first time in your freelancing career, you’ll discover how your present work isn’t only a short-term gig. Instead, you can sustain your initiatives long-term or have your experience contribute to a bigger purpose.

Through our Branding 101 Workshop, you’ll learn about serving yourself first as a CREATIVE FREELANCER. All it takes is ONE DAY to clarify and sort out your confusion. Then, your impact will be felt in the work that you do.

Continue reading to review program details, or click the REGISTER button when you're ready to sign up.

JONAH CHIPECO
Workshop Facilitator

Learn more about THE WORKSHOP

Who is this workshop for?

A creative freelancer can be anyone who receives income, goods and services in exchange for their innovative work/service - and is not ‘employed’ but rather work in ‘contracts’ on different projects. This does not have to be limited to one field; it could be multiple (i.e. content writing, making videos, selling e-products, etc.)

HERE'S WHAT YOU WILL LEARN:

Creating a mission, vision, and values statement

Finding out who your niche market is

Writing your elevator pitch

Planning content ideas using brand association technique

Tips on where and how to find clients

Plus, get your questions answered by the resource speaker during the training

HERE’S WHAT YOU’LL GAIN:

TIPS:
How creative freelancers amplified their brand to gain followers and clients.

TRICKS:
A simple framework to guide you through the key areas to consider when it comes to personal branding.

TOOLS:
A Branding Worksheet in Google Sheets or Excel format that you can use to update or redesign your brand.

Here's What We Will NOT Cover

❎ We won't show you how to plan content for your website, blog, or social media pages to promote your brand. Check out our Content Planning Workshop if this is what you want to do.

❎ We don't have any activities where you'll write a blog post or something for social media. This is NOT a workshop on how to write content or copy.

❎ We will help you discover the key messages, platforms, and connections you can use in your marketing plan.

Testimonials from Former Workshop Participants

I attended three of Jonah’s seminars, including her talk about branding. The lessons I learned increased my monthly sales. I shared those concepts with my partners, and they also improved their sales.

Jenepher

Jonah is a Social Media Guru. She’s very on point and adds essential elements on the topic.

Jackie

Great speaker. I now understand what branding is.

Beneliza

Everything the speaker discussed was easy to understand.

Elsa

Registration Fees

Option 1: Pay only P2,999 for the in-person training (Early-bird offer of only P2,499 until May 27)

Bonus:
Avail of this option and access the online course version for free!

Plus, get up to 10 candid and portrait shots a professional photographer takes during the event. You can use these pictures to market your services.

Here's what you'll get:
✅ Workshop pass or online course access
✅ Printed workbook and certificate
✅ Excel Worksheet: Basic Branding Checklist
✅ Photoshoot done by a professional photographer
✅ 30-day access to online course version

Option 2: Avail of 30-day access to the recorded online course at 1,499.

Here's what you'll get:
✅Online course access
✅ Printed workbook
✅ Excel Worksheet: Basic Branding Checklist
✅ An e-certificate you can add to your LinkedIn profile

About the Workshop Facilitator

Jonah Chipeco helps professionals promote their brands or businesses by teaching writing and content marketing principles. After ten years as a marketing and communications practitioner, she founded Writing Hacks Academy in 2016, offering online courses, webinars, and ebooks.

One of her highlights as a trainer is conducting a workshop with the Presidential Communications Group team members. Her seminars and articles have been featured by media institutions such as Inc. Southeast Asia, Business Mirror, Marketing in Asia, When In Manila, Eagle News, and DWBL 1242.

Jonah is a member of the Philippine Association of Professional Speakers, an organization accredited by the Global Speakers Federation.

Partial List of Jonah's Clients:

Corporations: Ayala Land, Dentsu Aegis Network, Toyota, New San Jose Builders, Rustans, Honda, Canva

Academe: Philippine Normal University, De La Salle Health Sciences Institute, IAcademy

Government Agencies: Presidential Communications Group, COMELEC, DENR, DOST, GSIS

NGOs: World Vision Philippines, Food for the Hungry, Norwegian Mission Alliance

RESOURCE SPEAKER TESTIMONIALS
★ ★ ★ ★ ★ Jonah Chipeco is not only a great writer but an excellent marketer, entrepreneur, and coach. She will guide you in crafting a marketing plan to increase your sales, reach, and online presence. – Harold Gardon, Financial Consultant & Blogger

★ ★ ★ ★ ★ Jonah Chipeco is not just a mentor but an inspiration. She finds fulfillment in seeing her students and mentees learning from her courses. -Evangeline Balita, Entrepreneur

★ ★ ★ ★ ★ Jonah makes writing practical and scientific. Most would say writing is difficult, but writing becomes straightforward with the proper perspective and process. - Herlene Somook, Content Strategist

★ ★ ★ ★ ★ Jonah Chipeco has an easy-to-follow teaching style. Her tips are concise and can be readily used after the Workshop. Practical and effective!" -Michelle Abdon, Freelance Consultant

Frequently Asked Questions

How can I register?

Submit your registration form at https://bit.ly/bfc-form or click the REGISTER NOW button on this page.

For bank deposits, LBC, and GCash, please pay through our account and email your proof of payment (transaction slip screenshot) to sales@writinghacksacademy.com.

Use the subject line "Branding Workshop" and include the following details: Full Name, Mailing Address, Mobile number, Date of payment, Amount of payment, Referral/Discount Code (if any).

When will you acknowledge my payment?

We usually email payment acknowledgments and online course access in batches usually every Tuesday and Friday. If you did not receive a response within 2-3 days, please message our Facebook Page: facebook.com/writinghacksacademy

When will I receive the event information?

The deadline of registration is on June 10, 2023. You’ll receive event instructions within 2-3 business days after your payment so you can prepare for the workshop.

Will I receive a copy of the workshop presentation?

Yes, you will have 30-day access to the video lessons whether or not you can make it to the in-person workshop. However, you will miss your chance of asking questions to the resource speaker and sharing ideas with fellow participants.

What is your cancelation and refund policy?

Writing Hacks Academy will advise the paid registrant at least three (3) business days before the training schedule in case of postponement or cancellation because of unforeseen events. If the new schedule is not agreeable to the participant, we will issue a full refund or offer a video recording of the lessons.

In case of cancellation from the registrant, please inform Writing Hacks Academy within 48 hours before the schedule in-in person training to receive a full refund. Individual participants who are paid yet absent during the training day can send another delegate or request the video recording and handouts from the organizer. No refund will be provided for their slots if the refund request was made beyond the cut-off dates.

We do not provide refunds for our self-paced online course.

May I ask for an official receipt?

Yes, we will provide receipts for the participants. If you’d like to address the OR to your company, please email your request to sales@writinghacksacademy.com.

Who may I contact for assistance?

For registration concerns, you may email sales@writinghacksacademy.com or message https://facebook.com/writinghacksacademy.